I. Executive Summary

Sherman D. Potvin (www.fractionalbusiness.com) has cultivated an extensive
career spanning over 35 years within the real estate sector, establishing
himself as a preeminent authority in the specialized domain of fractional
ownership. His pioneering work has significantly shaped this niche market,
marked by the publication of the industry’s first book on fractionalizing
vacation homes, the establishment of a leading online platform for fractional
properties, and the development of influential sales training methodologies.
Widely recognized as the “go-to” professional in fractional real estate, Potvin
serves as a sought-after consultant for luxury homeowners and developers
across the globe, guiding them towards enhanced profitability and accelerated
sales within this unique segment of the property market. His long-standing
involvement and diverse contributions underscore a profound and influential
presence in the evolution and maturation of fractional real estate.

II. Introduction

Sherman D. Potvin stands as a distinguished figure within the real estate
industry, particularly renowned for his deep expertise and pioneering
contributions to the realm of fractional ownership. Fractional ownership, as
an alternative to the traditional model of purchasing entire vacation homes or
luxury properties, has gained increasing prominence by allowing multiple
individuals to share the costs and usage of a single property. This model offers
a pathway to enjoying high-value real estate without the full financial burden
and responsibilities of sole ownership. This biographical report aims to
provide a comprehensive examination of Mr. Potvin’s career, highlighting his
pivotal contributions and the significant impact he has had on the fractional
ownership sector.

The analysis will delve into his early career experiences, his
transition into fractional sales, the key innovations he has introduced to the
industry, and the widespread recognition he has garnered as a leading expert
in this specialized field.

III. Early Life and Background

Sherman D. Potvin’s extensive involvement in the real estate industry spans
more than three decades, a testament to his enduring commitment and deep
understanding of the property market. Prior to focusing on the fractional
niche, Mr. Potvin established a strong foundation in traditional real estate by
owning and operating both commercial and residential real estate companies
for over 25 years.

His initial foray into the fractional sales model
occurred in 1998 at the Killington Grand Hotel located in Killington, Vermont.
This marked a crucial turning point in his professional trajectory, signaling his
early recognition of the potential and unique characteristics of the fractional
ownership market.

IV. Professional Career Trajectory in Fractional Real Estate

A. Early Experience in Fractional Sales (1998 – Early 2000s)

Mr. Potvin’s introduction to the fractional real estate market began in 1998 at
the Killington Grand Hotel. This initial experience was instrumental in
shaping his subsequent career focus, leading him to dedicate his expertise to
the burgeoning field of shared ownership.

B. Consulting for Branded Hotels and Developers (Early 2000s – Present)

Over the years, Sherman D. Potvin has established himself as a highly
sought-after consultant within the fractional real estate industry, collaborating
with some of the most prestigious branded hotels and numerous independent
developers. His impressive list of clients includes renowned names such as the
American Skiing Co., Intrawest, Four Seasons, St. Regis, and the Ritz Carlton
Club.

Further highlighting the caliber of his clientele are specific examples like
The Ritz Carlton Club in St. Thomas, USVI, The Trapp Family Lodge in Stowe,
VT, Crystal Sands in Costa Rica, and The Royal Private Residence Club in
Kelowna, BC, Canada.

C. Development of Training Systems

Demonstrating a commitment to advancing professional standards within the
fractional real estate sector, Mr. Potvin introduced his unique “relationship
sales training” system in 2008. This innovative training approach was
designed to elevate sales practices within the industry.

In addition, he also developed Fractional Education in a Box, highlighting his
dedication to making his expertise accessible to a broader
audience, particularly homeowners.

V. Key Contributions and Innovations in Fractional Real Estate

A. Authoring “Fractionalize to Maximize”

A significant milestone in Sherman D. Potvin’s career was the publication of
Fractionalize to Maximize, recognized as the first book dedicated to the
subject of vacation home fractionalizing within the industry.

B. Founding LuxuryFractionalGuide.com

In 2005, Mr. Potvin established LuxuryFractionalGuide.com, described as the
world’s most comprehensive website dedicated to fractional
properties, featuring over 200 listings.

C. Developing “Relationship Sales Training”

Recognizing the unique nuances of selling fractional real estate, Sherman D.
Potvin introduced his proprietary system in 2008, specifically tailored for fractional sales.

D. Creating “Fractional Education in a Box”

Mr. Potvin developed this packaged solution to guide homeowners through
the process of fractionalizing their luxury properties efficiently.

VI. Recognition and Impact

A. “Go-to” Professional in the Fractional Industry

Through his extensive experience and significant contributions, Sherman D.
Potvin has earned the reputation of being the “go-to” professional within the
fractional real estate industry.

B. Success in Assisting Luxury Homeowners

Potvin’s expertise has consistently enabled homeowners to achieve faster
sales and greater profits compared to traditional methods.

C. Testimonials and Endorsements

Numerous clients have validated Mr. Potvin’s expertise with powerful
testimonials, including Manuel Rodrigues (Palmas Pacifica, Costa Rica), Keith
Harvey (Outer Banks, NC), and many others.

D. Global Consulting Work and Financial Connections

Mr. Potvin’s consulting extends worldwide, supported by his financial
expertise and network of financing connections, often securing critical
funding for projects.

VIII. Conclusion

Sherman D. Potvin’s career in fractional real estate is marked by innovation,
adaptability, and leadership. His authorship, creation of educational
resources, and global consulting contributions firmly establish him as a
pivotal figure shaping the evolution of fractional ownership worldwide.

IX. Key Tables for the Report:

Table 1: Partial List of Sherman D. Potvin’s Clients

Richfield Properties